It’s been a year since Twitter polls became an option for users to engage, entertain, and survey their social media audience. And just recently we’ve found ourselves asking, “Are there any brands out there that are really using Twitter Polls well?”
In the not-so ancient past, Twitter users used to tweet out makeshift polls and use likes, retweets, or replies to get their “results.”
It was a way of engaging with followers over timely events, random questions, and product promotions.
Yet, without real-time voting options and results, these makeshift polls weren’t all that valuable.
In fact, they were just like any other tweet meant to drive engagement.
Thanks to the introduction of Twitter polls, all that's changed. We'll walk you through how to set up a poll below, and provide some inspiring examples to help you plan one of your own.
How to Create a Twitter Poll
1) Click the 'Compose a Tweet' button in the top right-hand corner of your homepage.
2) Click the “Add Poll” option in the dialogue box that pops up and write copy for your polling question.
Include relevant hashtags, @mentions, and links. Polls are just like any other tweet, just with the added polling feature.
Keep it short, clear, and engaging.
3) Add at least two choices (up to four) on your poll.