We all know it exists, and we know it’s an important part of business.
But we don’t spend a ton of time thinking about its origins -- we’re mostly concerned with how we use it day-to-day.
But unlike the handshake, SEO is fairly young, and changes frequently.
Quite appropriately, it appears to be a millennial -- its birth is predicted to fall somewhere around 1991.
And in its relatively short life, it’s matured and evolved rather quickly -- just look at how many changes Google’s algorithm alone has gone through.
So where did SEO begin, and how did it become so darn important?
Join us, as we step back in time and try to figure this out -- as it turns out, it’s quite a story.
But First, a Look Back at Search Engines
The first idea for creating a common archive for all the world’s data came to fruition in 1945. That July, Dr. Vannevar Bush -- then director of the now-defunct Office of Scientific Research and Development -- published a piece in The Atlantic proposing a “collection of data and observations, the extraction of parallel material from the existing record, and the final insertion of new material into the general body of the common record.”
In other words, we believe, today’s Google.
Source: A Brief History of Search & SEO